publication venue for
- Benchmarking Marketing Capabilities for Sustainable Competitive Advantage.. 69:80-94. 2005
- A Configuration Theory Assessment of Marketing Organization Fit With Business Strategy and Its Relationship With Marketing Performance.. 67:100-115. 2003
- Review of Cases in Marketing Management by Kenneth L. Bernhardt and Thomas C. Kinnear. 42:105. 1978
- Introduction to Business. 26:119. 1962
- Review: Beginning in Business...Introduction to Business. 26:119. 1962
- The Movement of Retail Trade Within a Metropolitan Area. 2:61-67. 1937
- 'Fitting Branch Locations, Performance Standards, and Marketing Strategies': A Clarification. 38:72-74.