'Fitting Branch Locations, Performance Standards, and Marketing Strategies': A Clarification Article

authors

• Alpert, Mark I
• Bibb, Jon F.

published in

• Journal of Marketing  Journal
• Journal of Marketing  Journal

start page

• 72

end page

• 74

volume

• 38

issue

• 2

isuCitationAuthors

• Bibb, Jon F ; Alpert, Mark I

isuCitationEndPage

• 74

isuCitationISSN

• 15477185

isuCitationIssue

• 2

isuCitationJournalTitle

• Journal of Marketing

isuCitationJournalYear

• 1974

isuCitationMonth

• April

isuCitationStartPage

• 72

isuCitationTitle

• 'Fitting Branch Locations, Performance Standards, and Marketing Strategies': A Clarification

isuCitationType

• Journal Article

isuCitationVolume

• 38