publication venue for
- Student Instant Message Use in a Ubiquitous Computing Environment: Effects of Deficient Self-Regulation.. 48:399-420. 2004
- The PBS Brand Versus Cable Brands: Assessing the Brand Image of Public Television in a Multichannel Environment.. 46:300-321. 2002
- Perceptions of Branding Among Television Station Managers: An Exploratory Analysis.. 45:75-91. 2001