The Aspen Handbook on the Media, 1977-1979 edition Article

authors

• Fletcher, Alan D.

publication date

• 1978

published in

• Journal of Advertising  Journal

start page

• 48

end page

• 49

volume

• 7

issue

• 4

isuCitationAuthors

• Fletcher, Alan D.

isuCitationEndPage

• 49

isuCitationISSN

• 00913367

isuCitationIssue

• 4

isuCitationJournalTitle

• Journal of Advertising

isuCitationJournalYear

• 1978

isuCitationPlaceOfPublication

• Provo, Utah

isuCitationPublisher

• M. E. Sharpe Inc.

isuCitationStartPage

• 48

isuCitationTitle

• The Aspen Handbook on the Media, 1977-1979 edition

isuCitationType

• Book Review

isuCitationVolume

• 7