publication venue for
- MARKETING ETHICS.. 16:50-50. 1987
- Planning for Comparative Advertising Requires Special Attention.. 8:26-32. 1979
- Advertising in America. 7:51. 1978
- Media: An Introductory Analysis of American Mass Communications. 6:48. 1978
- Television in the Corporate Interest. 7:53-54. 1978
- The Aspen Handbook on the Media, 1977-1979 edition. 7:48-49. 1978
- Advertising and Marketing Research: A New Methodology. 8:54-54.
- Book reviews. 10:45-48.
- Current Issues and Research in Advertising, 1979. 8:47-47.
- EXPLORING CAREERS IN ADVERTISING. 15:64-64.
- Effective Frequency: The Relationship Between Frequency and Advertising Effectiveness. 9:48-48.
- Graphics Simplified. 9:46-46.
- Strategic Advertising Campaigns. 9:48-48.
- Trademark Problems and How to Avoid Them. 8:43-43.