Marketing Health/Fitness Services (Book Review) Article

authors

• Mawson, L. Marlene

published in

• Journal of Sport Management  Journal

start page

• 179

end page

• 180

volume

• 4

issue

• 2

isuCitationAuthors

• Mawson, L. Marlene

isuCitationEndPage

• 180

isuCitationISSN

• 08884773

isuCitationIssue

• 2

isuCitationJournalTitle

• Journal of Sport Management

isuCitationJournalYear

• 1990

isuCitationMonth

• July

isuCitationNotes

• Reviews the book Marketing Health/Fitness Services by Richard F. Gerson.

isuCitationStartPage

• 179

isuCitationTitle

• Marketing Health/Fitness Services (Book Review)

isuCitationType

• Book Review

isuCitationVolume

• 4