selected publications
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article
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A Preference Scoring Technique for Personalized Advertisements on Internet Storefront..
Mathematical and Computer.
Modeling.
2004
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Application of Decision-Tree Induction Techniques to Personalized Advertisements on Internet Storefronts..
International Journal of Electronic Commerc.
5:45-62.
2001
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A Preference Scoring Technique for Personalized Advertisements on Internet Storefront..
Mathematical and Computer.
Modeling.
2004