selected publications
-
article
-
The Influence of Organizational Market Orientation on Individual-Level Market-Oriented Cognitions.
Psychology & Marketing.
17:935-954.
2000
-
Market-Oriented Behaviors Within Organizations: An Individual-Level Perspective.
Journal of Marketing Theory & Practice.
7:16-27.
-
The Influence of Organizational Market Orientation on Individual-Level Market-Oriented Cognitions.
Psychology & Marketing.
17:935-954.
2000