Blowout! Firestone's image restoration campaign. Article

authors

• Benoit, William L.
• Blaney, Joseph R.
• Brazeal, Leann M.

publication date

• 2002

published in

• Public Relations Review  Journal

start page

• 379

end page

• 393

volume

• 28

isuCitationAuthors

• Blaney, Joseph .R., William L. Benoit, Leann M. Brazeal.

isuCitationEndPage

• 393

isuCitationJournalTitle

• Public Relations Review

isuCitationJournalYear

• 2002

isuCitationPubDate

• 2002

isuCitationSource

• Public Relations Review 28 (2002): 379-393.

isuCitationStartPage

• 379

isuCitationTitle

• Blowout! Firestone's image restoration campaign.

isuCitationType

• Article

isuCitationVolume

• 28