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A comparison of high versus low involvement bank customers.
Article
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Additional Document Info
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authors
Longfellow, T.A.
publication date
1992
published in
Journal of Business & Psychology
Journal
Additional Document Info
start page
483
end page
493
volume
6
Other
isuCitationAuthors
Celuch, Kevin Gerard and T.A. Longfellow.
isuCitationEndPage
493
isuCitationJournalTitle
Journal of Business & Psychology
isuCitationJournalYear
1992
isuCitationMonth
Summer
isuCitationPubDate
1992
isuCitationSource
Journal of Business & Psychology 6 (Summer 1992): 483-493.
isuCitationStartPage
483
isuCitationTitle
A comparison of high versus low involvement bank customers.
isuCitationType
Article
isuCitationVolume
6